• Innovative Poverty Solutions- Providing Economic Opportunities
  • Planet Stewardship- Creating environmentally friendly products.
  • Profitability- Creating innovative technologies
Our Triple Bottom Line: More than just a business

More than 2.7 billion people live on less than $2/day according to the United Nations' Human Development Report. Whole Tree's strategy to help alleviate poverty begins with identifying abundant renewable resources that can be grown by low-income farmers in under-developed parts of the world. Next, the physical and mechanical properties of these renewable resources are carefully researched. New innovative applications that take full advantage of the unique properties of these green resources are developed, providing large markets with good price points in the US and Europe. As much 'value-added' processing as is practical is done in country to create jobs and economic opportunities locally.

As a triple bottom-line company, Whole Tree wants to make a profit, make a difference in the lives of people most in need and make our planet a better place for our children and grandchildren.